Affiliate/Influencer Specialist - Strategy & Digital - UAE
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Job no: 4263266
Work type: Permanent - Full Time
Location: UAE
Categories: Mid-Senior Level
Job Purpose
The eCommerce Influencers Specialist works within and supports the Influencer team and all Influencer activity within the Digital & Marketing team to positively impact the Alshaya eCommerce business and customer experience.
Working with the Affiliate & Influencers Manager, t his role has responsibility for the management of eCommerce and Brand Influencers , including the campaigning and trading of these activities, the development of strategy and the management of agency and direct relationships.
Through the management of the Influencer channel this role has responsibility for the management and efficient use of marketing budget, working closely with the Senior Performance Managers and other budget owners in the Digital & Marketing team to deliver the brand and eCommerce P&L.
Works within the Influencer team, reporting to the Affiliate & Influencers Managers, inside the Marketing t eam .
Is jointly responsible for the management, development and performance of the Influencer Marketing channel both for Brand & eCommerce activities .
Works seamlessly with Senior Performance Managers, other Digital Marketing channel managers and brand teams to deliver the business plans for brands.
Is responsible for the management of marketing budgets (franchise costs) to deliver channel and overall brand and business ROI targets.
At least 2 years of working in Influencer marketing within an eCommerce business.
Demonstratable experience building Influencer marketing and social collaboration strategies, from planning, to content creation and delivery.
Experience working within a hypergrowth environment in fast paced and digitally mature business.
Expertise with enterprise web analytical and data tools ( e.g. Google Analytics , Adjust, Firebase, Magento etc.)
Analytical and numbers driven, able to make fact-based recommendations from complex data and turn insight into action.
Strong understanding of all digital KPIs controlling eCommerce performance.
Good commercial acumen and awareness of how to affect profit from any given activity.
Ability to react to change and make smart, fast decisions.
Ability to build relationships and to influence across teams and career levels.
Good communication skills, both written and spoken.
Good presentation skills and the ability to show complex issues in an engaging way.
Confident self-starter and organised project manager with the ability to prio ri tize, multi-task and stay calm under pressure.
Customer first focus.
Relevant degree or professional qualification .
Fashion , home furnishing and beauty experience.
Experience of MENA markets.
Fluent with spoken and written Arabic.
Advertised: 12 Mar 2024 Arabian Standard Time
Applications close:
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